5 JUICY Market Research Tips For Copywriters (#4 = ?)

Copywriting Tips: After your headline, your introduction to the article is extremely important for engaging your readers enough to ensure that they don't leave. If the intro is vague, unclear, written poorly or too long, you'll lose that 20% who opened your article. Luckily, writing an enticing intro is pretty easy. (

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How To Write Copy That Sells Like CRAZY
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Having a clear grasp of the business you're writing for and its target audience is absolutely critical to write copy that sells.

The best way to do that is through understanding the market so you have the right references and case studies to inspire and validate the angle of your copywriting. I get it — when you’re new to this it can feel a little overwhelming to figure out exactly where to start. if you’re not careful, you can spend hours and hours doing market research.

So, this week, I’m giving you an inside peek at my pre-copywriting process – my 5 copywriting research tips for how to write sales copy that converts like crazy.

Want this list in written format? Check it out on my blog:


Knowing that your #1 challenge was creating a portfolio that would help you get clients, I created a program geared towards helping you learn and WRITE highly-paid copy assets and create an irresistible portfolio.

Finally, after many requests, made the recordings from my closed-door Copy Posse Launch Pad coaching program available. Learn more here:


Every single week I provide tips and resources from my copywriting vault, so go ahead and browse the tutorials and guides I already have up and, after you subscribe, hit that little bell icon so you don’t miss any future videos from me!


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